Privacy Policy

Introduction

This Privacy Policy describes how HEYPKV Innovations Private Limited and its affiliates (collectively, HEYPKV Innovations Private Limited, we, our, or us) collect, use, share, protect, or otherwise process your information and personal data through our website www.heypkv.com (the Platform). You may be able to browse certain sections of the Platform without registering with us. We do not offer any product or service under this Platform outside India and your personal data will primarily be stored and processed in India.

By visiting the Platform, providing information, or availing any product or service offered on the Platform, you expressly agree to be bound by this Privacy Policy, the Terms of Use, and the applicable service or product terms and conditions, and you agree to be governed by the laws of India, including but not limited to the laws applicable to data protection and privacy. If you do not agree, please do not use or access the Platform.

Collection of Personal Data

We collect your personal data when you use the Platform, access our services, or otherwise interact with us during the course of our relationship. The information we collect includes, but is not limited to, data provided during sign-up, registration, or use of the Platform such as your name, date of birth, address, telephone or mobile number, email ID, and proof of identity or address.

With your consent, we may also collect sensitive personal data, such as bank account details, credit or debit card information, other payment instrument information, or biometric information (for example, facial features or physiological information) to enable certain features on the Platform in accordance with applicable laws.

You always have the option to withhold information by choosing not to use a particular service or feature on the Platform. We may track your behaviour, preferences, and other information that you provide, and we compile and analyse this information on an aggregated basis. We also collect information relating to your transactions on the Platform and on third-party business partner platforms. When personal data is collected directly by a third-party business partner, their privacy policies will govern. We are not responsible for the privacy practices or content of such third-party policies and encourage you to review them before sharing information.

If you receive an email or call from a person or association claiming to be HEYPKV Innovations Private Limited and requesting personal data such as debit or credit card PINs or passwords, please do not share such information. If you have already shared it, contact the appropriate law enforcement agency immediately.

Use of Personal Data

We use personal data to provide the services you request. Where we use your personal data for marketing, we will provide you the ability to opt out of such communications. We use your personal data to assist sellers and business partners in handling and fulfilling orders, enhance customer experience, resolve disputes, troubleshoot problems, inform you about offers, products, services, and updates, customise your experience, detect and protect against error, fraud, or other criminal activity, enforce our terms and conditions, conduct marketing research and surveys, and for any purpose described at the time of data collection.

Your access to certain products or services may be affected if permission is not provided to us for the purposes noted above.

Sharing of Personal Data

We may share your personal data internally within our group entities, corporate entities, and affiliates to provide you access to their services and products. These entities and affiliates may market to you as a result of such sharing unless you explicitly opt out.

We may disclose personal data to third parties such as sellers, business partners, logistics partners, prepaid payment instrument issuers, reward programs, or other payment service providers as required to provide you access to our services and products, comply with legal obligations, enforce agreements, facilitate marketing and advertising activities, or prevent, detect, mitigate, and investigate fraudulent or illegal activities related to our services.

We may disclose personal and sensitive personal data to government agencies or other authorised law enforcement agencies if required by law or in good faith that such disclosure is reasonably necessary to respond to subpoenas, court orders, or other legal processes. We may also disclose information in good faith to enforce our Terms of Use or Privacy Policy, respond to claims that content violates the rights of a third party, or protect the rights, property, or safety of our users or the public.

Security Precautions

To protect your personal data from unauthorised access, disclosure, loss, or misuse, we adopt reasonable security practices and procedures. When your information is in our possession or when you access your account information, we adhere to our security guidelines and offer the use of a secure server.

However, the transmission of information over the internet is not completely secure. By using the Platform, you accept the security implications of data transmission over the internet and the World Wide Web, which cannot always be guaranteed as completely secure. Users are responsible for protecting the login and password records for their accounts.

Data Deletion and Retention

You may delete your account by visiting your profile or settings on the Platform. Deleting your account will result in the loss of all information related to your account. You may also contact us using the details provided below to request assistance. We may refuse or delay account deletion if there are pending grievances, claims, shipments, or services.

Once an account is deleted, you will lose access to the account. We retain personal data for no longer than required for the purposes for which it was collected or as required under applicable laws. We may retain data if necessary to prevent fraud, future abuse, or for other legitimate purposes. We may continue to retain anonymised data for analytical and research purposes.

Your Rights

You may access, rectify, and update your personal data directly through the functionalities provided on the Platform.

Consent

By visiting the Platform or providing information, you consent to the collection, use, storage, disclosure, and processing of your information on the Platform in accordance with this Privacy Policy. If you disclose personal data relating to other individuals, you represent that you are authorised to do so and permit us to use the information in accordance with this Privacy Policy.

By providing personal data on the Platform or partner platforms, you consent to us and our corporate entities, affiliates, lending partners, technology partners, marketing channels, business partners, and other third parties contacting you through SMS, instant messaging apps, calls, or email for the purposes described in this Privacy Policy. You may withdraw your consent by writing to the Grievance Officer using the contact information provided below and mentioning "Withdrawal of consent for processing personal data" in the subject line. We may verify such requests before acting. Please note that withdrawal of consent will not be retrospective and will be handled in accordance with the Terms of Use, this Privacy Policy, and applicable laws. If you withdraw consent, we may restrict or deny services for which the information is necessary.

Changes to This Privacy Policy

Please review this Privacy Policy periodically for changes. We may update it to reflect changes in our information practices and will alert or notify you about significant changes in the manner required under applicable laws.

Grievance Officer

If you have questions or concerns about this Privacy Policy, please contact our Grievance Officer.